Developing Sustainable Supply Chains to Drive Value
Management Issues, Insights, Concepts, and Tools
Robert P. Sroufe and Steven A. Melnyk
สาขาเศรษฐศาสตร์
คณะวิทยาการจัดการ
หนังสือเล่ม
2559
Abstract
As we enter the 21st Century, we find ourselves faced by two major
developments. The first is the emergence of the supply chain as a strategic
and tactical weapon. With the emergence of the supply chain, the unit of
competition has shifted from the firm to the supply chain. However, with
the advent of the supply chain, it is important to recognize that we have
to view strategic objectives within a context that stresses not simply the
internal operations of the firm but also the elements and stakeholders of
the supply chain—elements that include the supplier base, customers,
logistics linkages, relationships, transparency, and visibility. We realize that
the supply chain is no stronger than its weakest link.
The second development is that of sustainability. This paradigm shift
is more than simply being environmentally responsible. Rather, it is
overall sustainability as measured in terms of the firm’s ability to reduce
waste, improve profitability, generate strategic competitive advantages,
and ensure that it is safe and treats its employees well. In the past, sustainability was viewed as a marketing fad; this is no longer the case. Sustainability is increasingly becoming at a minimum an expectation and a
requirement for doing business (i.e., an order qualifier) and under many
conditions something that differentiates firms and makes them more
attractive to potential customers (i.e., an order winner).
These two developments, while often treated as separate entities, are
very interrelated. It is this interrelationship that forms the major focus
and thrust of this book. Essentially what “Developing Sustainable Supply
Chains to Drive Value” does is to present the reader with an integrated,
business-oriented treatment of sustainable supply chain management that
explores why it is no longer enough for a firm to focus on sustainability
within only the four walls of the firm. Rather, in today’s business environment, sustainability must involve the supply chain in a deliberate and
integrated fashion. To succeed with sustainability, a firm must ensure
that this outcome is not only present within the firm but is also present
within the supply chain. As the insights, tools, and concepts within this
book will illustrate, the market and consumers will punish those firms
that promise sustainability but that are not able to deliver on this promise
because of problems in the supply chain.
The book is intended to be a standalone read for professionals,
resource for executive education, and supplementary text for existing
MBA supply chain management courses. This book provides a multi perspective approach to sustainability and value chains to allow understanding from a variety of disciplines and professional backgrounds. If you are
a business professional wanting a 2- to 3-hour introduction to sustainable
supply chain management (SSCM), we suggest you review Chapters 1, 2,
4, and 7 so you can more quickly be ready to put learning into action,
whether at the office or in the classroom. For a more in-depth understanding of SSCM as a driver of value, we can’t help but recommend you
read each chapter and more fully engage in the action-learning process.
Key features of this book include, but are not limited to:
• Short vignettes of important trends to start each chapter.
• Relevant management issues.
• Evidence-based management examples from leading multinational
companies along with small and medium enterprises spanning
supply chains.
• References to appropriate tools, emerging technology, and
practices.
• Chapter Action Items and Audit Questions for the reader to take
a deeper look at integration opportunities involved in
sustainability and supply chain management.
• An action-learning approach to applying concepts and tools so
that readers from any functional perspective will be able to see
where they are in terms of their ability to implement and manage
a sustainable supply chain including guidelines on how to move
forward with their first supply chain sustainability initiative.
Developing Sustainable Supply Chains to Drive Value
action learning, audits, benefits, best in class, business models, carbon, carbon disclosure project, carbon footprint, collaboration, culture, design for sustainability, dashboard,